The customer gets the service done with you, then a year goes by and you don't hear from him. He remembers the inspection (revisione) when it's already expired, and gets the tires changed wherever. Calling them all back by hand, with your hands under a car, nobody does it.
What you check
Prezzi e sconti li approvi tu. Partono da soli solo i promemoria.
Al massimo due messaggi per scadenza. Poi il cliente passa a te.
I km sono una stima. Nel messaggio si scrive «vicina ai 30.000», non un numero preciso.
Similar cases
The same automation logic applied to other kinds of business:
Frequently asked questions
Where does it get the deadlines?
From the shop's management software or an export of it: last service with mileage, registration date, last inspection, stored tires. Today's mileage is an estimate, which is why the message says "close to 30,000".
Can I choose what goes out on its own?
Yes. Service and inspection reminders can go out on their own; anything that contains a price or a discount waits for your OK. If you want to approve the reminders too, just say so.
What if the customer doesn't answer?
After four days a single follow-up goes out. If the customer is still silent, he moves to your call list.
Do I need the customer's consent?
For offers you need consent to promotional messages. For reminders it's best to ask at check-in whether the customer wants to be notified on WhatsApp. Messages go out from templates approved by Meta.